Automatic social media publishing

Web and social media platforms are critical channels for modern publishing houses and broadcasters. Publishing readily produced assets from a MAM or DAM system to those channels typically is a completely manual process. Users need to export assets to the required locations and copy/paste texts by hand. This process ist not only time consuming but also error prone.

Utilizing qibb, customers can easily build publishing workflows from any MAM system to CMS and Social Media directly. Thus a single click can be enough to trigger publication on multiple platforms. Automating this process through a qibb Flow furthermore has the advantage to link back social media performance to produced assets.

YouTube, WordPress and Contentful are example for qibb Nodes to commonly used publication channels for media companies. Through our Ayrshare Node we additionally unlock social media platforms like Instagram, LinkedIn, Facebook, and TikTok for our customers. Our catalog of more generic connector Nodes furthermore enables quick integration of any custom-built CMS. By constantly updating our catalog, we further ensure to provide integrations to leading products as a Node to our customers.

Through these Nodes qibb Flows can automatically create objects, add media, and schedule publishing at the desired point in time. Schedule such workflows based on a change in a metadata field in your MAM like mimir, Vidispine, iconik, or Dalet. Or by button-click in one of these systems. Furthermore, the integration of these platforms enables collecting critical performace data and mapping it back into the MAM system. Regularly updating this data a few times per day will enable useful insights on asset performance – directly visible to users in the MAM system.